Brookshire’s promotion to help local VFDs

Brookshire’s press release

Brookshire’s today launched a promotion with Gatorade to benefit local firefighters across Texas, Arkansas and Louisiana.

From Aug. 28 – Sept. 24, customers will receive 200 bonus yourpoints for every five 32 oz. bottles of Gatorade purchased in a single transaction in a Brookshire’s store. Consumers are encouraged to then donate Gatorade, which will be given to local fire stations where Brookshire’s Food Stores are located.

Donation bins are located in the stores, and all Gatorade will be donated to a local fire station predetermined by the store.

“Our firefighters are working very hard to keep our communities safe, and we are proud to partner with our customers to give back,” said Rick Rayford, BGC president and CEO. “We hope customers will take advantage of the bonus 200 yourpoints and generously give to support their local fire stations.”

The selected fire stations will receive the Gatorade at the end of the promotion.

Please visit your local Brookshire’s store for more information, including information on the benefiting fire station.